Tuesday, December 31, 2019

Italian Immigration to America - 1113 Words

From 1890 to 1915 estimated around 4 million Italians arrived in the United States. Majority being from 1900 to 1914. Once they arrived in America, immigrants faced difficult challenges. Most of the time not even knowing the English language and also having very little education. Many of the new immigrants were forced to accept the lowest paying and hellish jobs. Sometimes were often forced by the average man who acted like they were slaves. Most of the immigrants found homes in the older sections of the big northeastern coastal cities. Later became known as the Little Italy’s most of the time being overcrowded average homes, which had terrible living condition with bad lighting and poor heating in the winter. Tuberculosis was one of the constant health problems for the immigrant families that were forced on by economic circumstances to live in these homes. Other immigrant families lived in small homes which was even more common in areas outside of the big northeastern c ities. The Italian immigration of 1880 caused the economy in southern Italy and Sicily to decrease. Due to over taxation on the southern part of Italy making the situation nearly impossible for most tenant farmers, and small business. Multitudes chose to migrate rather than try to make out a bad life. Most of the time the father and sometimes the oldest son would go before the whole family. Leaving the mother and the rest of the family behind until the father and son could afford their passage. InShow MoreRelated Italian Immigration and the United States of America Essay1711 Words   |  7 PagesItalian Immigration and the United States of America Today we live in a world of which some have come to understand where it all came from. So many different little contributions have accumulated over the years to create â€Å"today† in the United States of America. Not one factor is more important than the next, however, some have had a larger, lasting impact today. Immigration and racial discrimination have played the most important role as to why American society has altered. In 1917 America enteredRead MoreHow Did World War One Change American Society? Essay1601 Words   |  7 PagesIntroduction In 1917 America entered World War one. By doing this America played a grave role in conquering Germany and ushering peace to Europe. However, the Great War also meant that the US would change dramatically through historical issues and changes which resulted in American society. Industries had started to realise that it was not as simple as it was before to abstract the immigrants. As the country developed and became more successful it attracted outsiders who were searching for chancesRead More Discrimination of Italian Immigrants in American History Essay1188 Words   |  5 PagesDiscrimination of Italian Immigrants in American History Fear is a great motivator in man.   In the 1920s, immigrants were coming over to the United States in mass quantities.   Most of these immigrants were from Southern or Eastern Europe, parts of Asia and Mexico.   Because these groups differed in culture, race, and religion from the majority of White Americans, as the immigrant population increased, so did hostility and displeasure towards them.   Italians made up 11.8%, or 550,460 immigrantsRead More Italian Immigrants Essays1554 Words   |  7 PagesImmigration began late for the Italian population. With the main period of immigration coming in the late 19th century, Italians were already several steps behind the Irish, German, and French immigrants (Nelli 38). This proved to be detrimental to the Italians as the previous immigrants had already stitched themselves to the flag producing a resolute hatred for incoming immigrants, one of which was Salvatore Rossi. Having fled Italy in 1897 due to economic hardship, he pursue d the â€Å"American Dream†Read MoreSocial Studies Grade 8 : Immigration Research Project1677 Words   |  7 PagesKieran Doolabh May 16, 2016 Social Studies Grade 8 IMMIGRATION RESEARCH PROJECT Give me your tired, your poor, your huddled masses yearning to breathe free. This is the quote on the Statue of Liberty, which greets hundreds of immigrants as they come into the United States. Many people have made the long, tiring journey from their home country to ours, and they still do today. People immigrate, but what does the word immigrate even mean? To immigrate is to leave one sRead More Italian Immigrants in America Essay1350 Words   |  6 PagesItalian Immigrants in America   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Ever since the United States was founded, immigrants have been arriving on its soil.   The first white inhabitants of the U.S. were immigrants from Europe.   They came for many reasons, such as religion and opportunity.   As the country grew and became more prosperous, it became more enticing to foreigners looking for opportunity.   This continued into the 20th century and finally during the 1920’s, the United States began to restrict immigrants from comingRead More Immigrants and Immigration Movement of the Early 20th Century1077 Words   |  5 PagesImmigration Movement of the Early 20th Century Here is not merely a nation, but a teeming nation of nations. -Walt Whitman People have been immigrating to the United States ever since the European settlers first founded the nation. The first immigrants were white European settlers who came for an assortment of different reasons, such as freedom of religion and employment opportunities. Waves of immigrants poured into the US until restrictions were made in the 1920s, which were largelyRead MoreImmigration to the Land of Opportunity Essay examples878 Words   |  4 Pages Immigration to America is often a decision made in order to discover a better life for a family or individual. America’s founding ideals are usually what compel foreigners to move to the US. The stories of America being the â€Å"Land of Opportunity† have continued to persuade people to immigrate. Although immigration in the 20th century is much different from recent immigration, the underlying reasons for moving to the US are usually quite similar. Anna Romano was 24 years old when she, her husbandRead MoreImmigration Paper : An Ethnic Group915 Words   |  4 PagesImmigration Paper I decided for my immigration paper would be an ethnic group that has many similar qualities and different qualities as American people do. I have love to learn about different ethnic groups around the world to see how different they are then us Americans are. I picked Italian Americans, they were a group of people, that they call them immigrants came here to have a better life for their families to make sure they were able to get the opportunity to have a chance to a better lifeRead MoreChapter 3 discusses the background of the Italians who came to the United States. Italy had free600 Words   |  3 Pagesbackground of the Italians who came to the United States. Italy had free elections in the South, but the corruption from criminal organizations and nobles influenced politics. Southern Italy had a large part of the population until the late twentieth century and peasants worked in agriculture. The central government was weak and ineffective. Italians had strong family bonds and c hildren started working in fields at very young ages. Family is one of the key defining aspects of the Italians with household

Sunday, December 22, 2019

Graves Disease - 772 Words

Graves Disease The most common cause of hyperthyroidism is Graves disease. This is an autoimmune disorder that attacks the thyroid gland and triggers the release of high levels of thyroid hormones. One of the hallmarks of Graves disease is a visible and uncomfortable swelling behind the eyes. Graves Disease Graves disease, which is caused by a generalized overactivity of the thyroid gland, is the most common cause of hyperthyroidism. In this condition, the thyroid gland usually is renegade, which means it has lost the ability to respond to the normal control by the pituitary gland via TSH. Graves disease is hereditary and is up to five times more common among women than men. The triggers for Graves disease include stress,†¦show more content†¦Normally, the thyroid gets its production orders through another chemical called thyroid-stimulating hormone (TSH), released by the pituitary gland in the brain. But in Graves disease, a malfunction in the bodys immune system releases abnormal antibodies that mimic TSH. Spurred by these false signals to produce, the thyroids hormone factories work overtime and exceed their normal quota. Exactly why the immune system begins to produce these aberrant antibodies is unclear. Heredity and other characteristics seem to play a role in determining susceptibility. Studies show, for example, that if one identical twin contracts Graves disease, there is a 20% likelihood that the other twin will get it, too. Also, women are more likely than men to develop the disease. And smokers who develop Graves disease are more prone to eye problems than nonsmokers with the disease. No single gene causes Graves’ disease. It is thought to be triggered by both genetics and environmental factors, such as stress. Eye trouble -- usually in the form of inflamed and swollen eye muscles and tissues that can cause the eyeballs to protrude from their sockets -- is a distinguishing complication of Graves disease. However, only a small percentage of all Graves patients will experienceShow MoreRelated Graves Disease Essay981 Words   |  4 PagesGraves’ disease was named after Robert J. Graves, MD, around the 1830’s. It is an autoimmune disease indicated by hyperthyroidism due to circulating autoantibodies, which is an antibody that attacks the person’s own body. The immune system attacks the thyroid gland, which causes it to produce too much thyroxine. Thyroxine is a hormone that helps control growth and also regulates metabolism in the body. While the thyroxine levels are high the patient’s metabolic rate increases, which can have an effectRead MoreCase Study of Graves Disease Essay1639 Words   |  7 Pages Introduction The case study selected focused on Grave’s disease an autoimmune disorder involving over production of thyroid hormones triidiothyronine (T3) and thyroxine (T4). In the United States it is the most common form of hyperthyroidism. The over taxed organ then becomes enlarged (goiter). This case study report will discuss the clinical progression and presentation of this disease, define and describe what an autoimmune disorder is, outline what clinical testing is performed for proper diagnosisRead MoreHyperthyroidism: Graves Disease and Thyroid Hormone Level977 Words   |  4 Pagesthe causes of hyperthyroidism? Graves disease is an autoimmune disorder and is the most common cause of hyperthyroidism. The thyroid gland is diffusely enlarged and patients usually complain of eye discomfort or, in extreme cases, bulging eyes. This is most commonly seen among young females and affects multiple family members. A toxic nodule is a single nodule or lump in the thyroid gland that over-produces hormones, causing hyperthyroidism. Unlike Graves disease, this is not familial. It is alsoRead MoreGrave Disease : An Autoimmune Disease1096 Words   |  5 Pages Graves’ disease is an autoimmune disease in which the over activity of the thyroid gland causes the overproduction of the thyroid hormone. This disease was described by Robert J. Graves a doctor from Ireland and is also known as Basedow’s disease. Even though there are several disorders that may result in hypothyroidism, grave disease is one of the most common type of hypothyroidism that occurs in 1 percent of U. S population (Anderson 2010). Furthermore, Grave disease is a disease that canRead MoreEssay on Graves Disease1625 Words   |  7 PagesGraves Disease The disease was first noted in 1786 by Caleb Hillier Parry 1755- 1822, physician from General Hospital, Bath, England. His account was published posthumously in 1825. However Graves disease is named after the Irish physician who described several cases in London Medical Journal in 1835. Graves disease is also known as Parrys disease. In Europe, the disease is known as Basedows disease. It is the most common cause of thyrotoxicosis (the morbid condition due to over activityRead MoreAn Autoimmune Disorder That Directly Affects The Thyroid Gland1539 Words   |  7 PagesGraves’ Disease is identified as an autoimmune disorder that directly affects the thyroid gland. Characterized as the most common cause of hyperthyroidism, Graves’ Disease encompasses an overactive, enlarged thyroid gland, which produces an excess of thyroid hormones [1]. Approximately 3% of the United States population is affected by Graves’ Disease and 60-80% of patients affected with Graves’ disease are diagnosed with hyperthyroidism [2]. The approximate female to male ratio is 5/1, with majorityRead MoreThe Thyroid Gland1243 Words   |  5 PagesHYPE RTHYROIDISM- GRAVES’ DISEASE The thyroid gland is very important in proper functioning of the human body. The hormones it releases are vital in regulating growth and metabolic reaction. The thyroid gland is relatively small (about 20g) and is located at the base of the neck, connected to the windpipe and voicebox. Its structure may be described as ‘butterfly-shaped’ as it is composed of two connected lobes. See image: The two main hormones secreted by the thyroid gland are tetraiodothyronineRead MoreHashimotos Vs. Graves Disease762 Words   |  4 PagesHashimoto’s Disease vs. Graves Disease Anna Grochowski Salter College Anatomy and Physiology II September 18, 2013 Dr. P. Wong Hashimotos disease can also be called chronic lymphocytic thyroiditis or autoimmune thyroiditis. An autoimmune disease happens when the bodys immune system attacks its own cells and organs instead of its normal job of protecting the body from infection. Hashimotos disease specifically attacks the thyroid gland, causing inflammationRead MoreSymptoms And Treatment Of Autoimmune Diseases834 Words   |  4 Pagesautoimmune diseases Autoimmune diseases are caused by auto-antibodies, according to auto-antibodies can be divided into: organ-specific, which affects one organ; non-organ specific, which are a multisystem disease. 2.1. Organ-specific 2.1.1. Autoimmune thyroid diseases They are a common cause of thyroid disorders and it is caused by auto-antibodies against the thyroid stimulating hormone receptor (TSH), intracytoplasmic antigen or thyroglobulin. 2.1.1.1.Grave s disease Grave s disease is the mostRead MoreThe Human Body Of The Thyroid Gland1254 Words   |  6 Pagesthis case will be on overactive thyroid glands and on the specific case of Graves’ disease. Hyperthyroidism is a term used to describe an overactive thyroid gland. This is usually prevented by the process mentioned above, however there are some factors that can cause hyperthyroidism. One of these factors is Graves’ disease. In Graves’ disease, a response in the body’s immune system (the system which defends against disease) causes the antibody thyroid-stimulating immunoglobulin (TSI) to be produced

Saturday, December 14, 2019

Mormonism †Church of Jesus Christ of Latter Day Saints Free Essays

I. Introduction Mormons is the common name of members of The Church of Jesus Christ of Latter-day Saints, a Christian body to United States origin. The name is from the prophet Mormon, whose writings, members believe, form the sacred Book of Mormon. We will write a custom essay sample on Mormonism – Church of Jesus Christ of Latter Day Saints or any similar topic only for you Order Now The present-day church is descended from the persecuted sect that established a self-sufficient colony in the barren dessert of Utah in 1847. The Mormons still have their major strength in Utah, but have expanded into other sections of the country and have made converts in many foreign countries. Headquarters are in Salt Lake City, Utah (Davies, 2003). The purpose of this study is to: (1) know the history of Mormonism; (2) analyze the beliefs, practices, and organization of the movement from a biblical (Christian) perspective and; (3) explain the movement’s response to Biblical claims of Jesus Christ as well as why or why not I believe this group deserves the label of Contemporary Religious Movement (Cult). II. Background A. History Mormonism was founded by Joseph Smith (1805-1844), who lived as a youth near Palmyra, western New York. At 14 he began to have visions. In 1827, he announced that after revelation in 1823 he found golden plates with hieroglyphics, which he translated with divine aid and published as the Book of Mormon (1830). The golden plates were not made public, but 11 men testified that they had seen them. Smith founded the church in 1830 with sex members. The sect grew rapidly in numbers (â€Å"Interview of Martin Harris†). In 1831 the Mormons established their first temple in Kirtland, Ohio, near Cleveland, but the group suffered severe financial problems and lost many of its members.  Other Mormons settled in Independence, Missouri. Soon forced to move because of the hostility of their neighbors, they next founded the town of their neighbors, they next founded the town of Far West in Caldwell County. In 1838-39 they were driven out of Missouri because of religious prejudice and fear of Mormon political power. The refugees next settled in Commerce, Illinois, and renamed the town Nauvoo. Here on swampy land along the Mississippi the Mormons built an impressive city of about 20,000, then the largest city in Illinois. Again there was religious persecution and bitter strife over the growing political power of the Mormons. A new source of conflict was the doctrine of polygamy introduced by Joseph Smith. In 1844, Smith was murdered by a mob. Because of continued harassment by their neighbors, the Mormons abandoned Nauvoo in 1846 (â€Å"Mormonism’s History,† 2006). III. Discussion The Mormons believe their church is the true modern successor of the early church of Jesus Christ. The church’s aim â€Å"is to prepare the world, by the preaching of the restored gospel and the founding of the Latter-day Zion, for the Messiah’s second coming and the advent of the millennium. A. Beliefs The Mormons accept the Bible as sacred and look upon the Book of Mormon as equal to it in authority. But I strongly believe that there is no book in the world that would equal to the Bible, not even the Book of Mormons because this Scripture (Bible) is God-breathed as stated in second Timothy chapter 3 verse 16 â€Å"All Scripture is God-breathed and is useful for teaching, rebuking, correcting, and training in righteousness.† This would mean that the writers of the Bible are inspired and anointed by the Spirit of God (Barlow, 1997). The Book of Mormons tells the history of an ancient band of Jewish exiles believed by Mormons to be the ancestors of the American Indians but the Bible is silent about it. Other books of scripture are the Doctrine and Covenants, a collection of revelations given through the founder, Joseph Smith; and the Pearl of Great Price, containing the writings-not found in the Bible-which Mormons believe are revelation of Abraham and Moses. Moreover, I contest that the church should not be under the beliefs of its founder but should be followed by the teachings of Jesus Christ, who is the head of the church. The Mormons believe in continuous revelation by God. Yes, I agree to it but the revelation must always be in the context of the Scripture; thus, anything that is not in the word of God is not of God. In addition, the Mormons believe that God the Father and his son Jesus Christ appeared to Joseph Smith. Individual members may receive revelations from God for the guidance of their own lives. But only one man at a time may receive revelations from God for the whole church, and he is the president of the whole church. Mormons emphasize faith in Jesus Christ and repentance for sins (Barlow, 1997). I disagree to what the Mormons believe because no one ever sees God. Even Moses and Abraham and other great men of God did not see him face to face because no one can stand in his presence for he is a Holy God. When God appeared to Moses, God showed himself in a form of burning bush and Moses trembled because of God’s presence. Moreover, God can do anything he wants to do because he is an omnipotent God. He can speak to different people at the same time. He doesn’t only reveal himself and speak to the leader of the church but also reveal himself and speak to us individually through the Holy Spirit and his words because God has no favoritism. B. Practices The Mormons baptize by immersion for the remission of sins and practice laying of hands for the gift of the Holy Spirit. Holy Communion is celebrated with bread and water. In the Bible, the remission of sin is through the blood of Jesus Christ. Water baptism is mentioned in the Bible but it simply signifies that you buried your old life and new life has waited for you. The Mormons have two practices exclusive with them: baptism for the dead and celestial marriage. Baptism for the dead is chiefly for ancestors not baptized as Mormons; a living person is baptized in proxy for the dead. A celestial marriage is one in which a couple is married under the authority of the priesthood in a Mormon temple and is â€Å"sealed for eternity† so that in the celestial kingdom the family the family relationship will be resumed. Marriages outside a temple are for life on earth only (Givens, 1997). From the 1840’s until 1890, Mormon doctrine permitted â€Å"plural marriage,† or polygamy. I would say that these teachings are not found and written in the Bible. Our marriage to our partner here on earth is only temporary. Mormon temples are used only for secret rites, primarily those of celestial marriage and baptism of the dead. They are open only to Mormons of good standing. Sunday services are held in local churches called ward halls, and non-Mormons are welcomed. Visitors may also enter the Tabernacle in Salt Lake City, which is used for conferences and concerts (Davies, 2003). Mormonism looks upon health as a spiritual value and bans the use of liquor, tobacco, coffee, and tea. Recreation is encouraged. There is emphasis on education and on work and thrift. The church operates a vast welfare program for its members who are in need, and it disapproves of public aid. Members support the church by tithing (giving one-tenth of their gross income).   On the other hand in the Bible, we are taught that our body is the temple of the Living God as stated in first Corinthians chapter 6 verses 19-20 that is why we should take care of our bodies because we need to glorify God—body, soul and Spirit. IV. Conclusion In conclusion, I will base my belief according to the word of God which is the  Bible so I would say that Mormonism or the Church of Jesus Christ of Latter Day Saints is a cult because it does not follow fully to the word of God. They have practices and beliefs which cannot be found in the Scripture. As I said earlier, anything that is not from the word of God is not of God. Though they may claim that they believe on Jesus Christ yet their practices are not in line the teachings of Jesus. Reference: 1. â€Å"Mormonism’s History†. CHRISTIAN APOLOGETICS AND RESEARCH   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   MINISTRY.      http://www.carm.org/lds/beginning.htm   2006. 2. â€Å"Interview of Martin Harris.† https://user.xmission.com/~research/about/docum4.htm 3. Barlow, Philip L. (1997). Mormons and the Bible: The Place of the Latter-Day Saints in   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   American Religion. Oxford University Press. New York. 4. Davies, Douglas J. (2003). An Introduction to Mormonism. Cambridge University Press.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Cambridge, England. 5. Givens, Terryl L. (1997). The Viper on the Hearth: Mormons, Myths, and the Construction of Heresy. Oxford University Press. New York How to cite Mormonism – Church of Jesus Christ of Latter Day Saints, Essay examples

Friday, December 6, 2019

Business Relationships Of Technology Firms -Myassignmenthelp.Com

Question: Discuss About The Business Relationships Of Technology Firms? Answer: Introduction: The report discusses the impact of social media in the business communication both internet and externally. Social media has been gaining attention and importance in the business world including the communication with the consumers. Business have now begun to find the values in investing in the social media. The focus therefore is shifting from the use pf traditional media advertisements to the emerging social media. The next generation consumers have been executing the new consumer behaviours where they are most accustomed with the change of technology and adapting the new trends more quickly (Hinz, Schulze and Takac 2014, p. 2840). These people are not at all ready to accept the forced information rather have become more aware about what they are going to buy. For convincing these consumers, social media has a huge potential that decreases distance between the buyer and seller. Through social media, the business gets opportunity to allow their target customers to pick and choose pr oducts and create news of their own that helps the companies to gain brand awareness, engagement and immediate feedback of their products. Definition of social media: Media communication enables the people around the connect to the news and follow them. It is the fastest way to spread information and from a business perspective, it has become the most valued mode of advertising information. Social media, among the communities who gather and share information, is one of the chief mode of activities, practices as well as behaviour (Ho and Vogel 2014, p.31). According to the researchers, social media create and easily transmit the contents in forms of words, video, audio and pictures that build ideologies as well as control trends all over the world. It creates incredibly dynamic environment with various kinds of activities to which the users are interested. It can be said that social media has become a part of everyday life which is constantly changing and growing. It is not getting affected by the geographical distances anymore. The internet has connected individuals with the world but social media has connected individuals to one another. Therefore, it can be said that people connected with the social media networks have more knowledge about the utility of any brands which they convey to others (Hajli 2014 p. 20). For this reason, the entrepreneurs are avoiding traditional method of advertising and exploring social media to increase their business. Platforms: As mentioned before, the social media has become an efficient platform for communicating among the organizations and their targeted customers. According to Jin, Liu and Austin (2014, p.78), the impact of social media has overshot the popularity of internet. To them, it has transformed internet from the podium of information to the podium of influence. Social media can be categorised in several types such as for collaborative projects, content communities, blogs, social networking sites, virtual social worlds and virtual gaming world (Iturrioz, Aragn and Narvaiza 2015, p. 105). Among these there are three most popular social media platforms namely Facebook, Twitter and You tube and WhatsApp. These help the companies in both internal and external communication. Facebook helps to connect with people both known and unknown where they share personal experiences in their wall through pictures, videos and audios. It allows to make groups where the news is shared via newsfeeds that aggregates all activities of the Facebook friends. Most importantly the friends or interested individuals can comment on the activities and share their views on that particular topic. The companies can take advantages greatly by posting gather events or bands in this site in order to get involved with their customers and enhance brand reputation. Some of the companies have utilised WhatsApp as the chief media for communicating with their employees by creating groups and provide instructions. Through these they do not need the physical representation yet connect them through video calling, chatting and sending any documents. Impact of social media in business: Social media has large effect on the consumer behaviour. It has proved to be a new and revolutionary tend that must be fully utilised by the companies while operating in the online space as well as other spaces now a day. It can be used as the most necessary marketing tool that has a strong appeal to the customers. Social media adds value to the brands of the companies (Jussila, Krkkinen Aramo-Immonen 2014, p.609). Despite the fact that social media is not mend just for marketing, ABC company can use it to support any other business functions connected to marketing. The management must utilise them in internal communication. The researchers have found out that companies like Dell Computer and Comcast have successfully internalised the social media in their customer service operations (Georgescu Popescul 2015, p.279). It has helped them to gain competitive advantage in the international markets. The companies can use social media in their product development as well as innovation based on the inputs provided by the customers. Social media help the organizations in their market research so that the firms understand the current demands of the customers. They gain information therefore identify the factors affecting their brands. It is the most serious way for ABC company to reach the masses especially the niche group. Issues faced by ABC company: ABC company has been suffering from lack of advantages in the marketing area. It lacks strong marketing strategies that has affected the company greatly in making authentic connection with the audience. Social media marketing strategies helps to make a particular plan so that ABC company stop experimenting and reach the goal easily. The company has faced a dramatic drop in the organic reach therefore cannot reach the target market despite of having consistently good content. The company is losing competitive advantage than its competitor as it has failed to promote or share the service to huge number of audience in limited time. ABC company has failed to track data within the corporation therefore there has been a communication gap between the various sectors of the company. Strategies: According to the researchers, the success in the social media platform does neither happen in overnight nor they happen by accident rather the companies need to engineer them as the survey reveals that the influence of social media is not add-on rather an integrated part in the overall strategy of the companies. Therefore, the organizations need a comprehensive approach to ensure the reliable customer experience, study content, creation proper data governance finally adequate regulatory compliance. The companies need to develop comprehensive strategies to avoid uncertainty and worst consumed by social media (Lin, Fan Chau 2014, p. 595). A systematic social media strategies integrated in the entire company will provide the firms with detailed as well as instant feedback from the customers with valuable market knowledge (Maier et al. 2015). Social Media strategies of a company must start with outlining overall business strategies, tactics, objectives and targets of any the organization. A completely organized Social Media strategy with a fully cohesive communication mechanism can reinforce the effect of each function in the association by leveraging the supremacy of human networks via social networking platforms (Fernndez-Prez et al. 2015, p.43). The companies need to strategize for each and every single case instead of following a ready-made model. Therefore, the companies will be getting a clear guide for generating their Social Media strategies based on the chief four targets: namely people, objectives, strategy and technology (POST). People: through the platform of social networks the companies will be able to identify their specific audience and develop further steps to determine strategies. They identify the people with whom the company will be communicating, identify their requirements as well as their interest. Through social media the companies will be getting responses from diverse population qualities for example age, sex, level of engagements with the media and preferences (Ngai, Tao Moon 2015, p.43). It acts as a both way response. The companies make estimates based on their feedbacks and people understand utility of new products according to their requirements. Objectives: listening, talking, energizing, supporting and embracing the customers are their main objectives of the companies. Based on these factors the companies set goals and objectives. Setting proper goals with accordance to the feedbacks of the target audience improve the products and services of the companies. Strategy: strategy focuses on identifying the proper ways to execute the engagement with the customers. The steps to create brand awareness, product engagement and effectiveness of word of mouth in reaching more customers are to be judged. Technology: after considering three mentioned factors, the companies need to make itself acquaint with the most upgraded technologies or tools so that it can reach more customers as well as gain more market penetration (Schoonjans et al. 2013, p.70). Blogs, video channels, content communities, social networks with other approaches need to be regularly undated. Conclusion: Therefore, it can be concluded that communication strategies are required to be corrected and changed regularly as the world is fast changing. The trend and preferences of the consumers are changing fast therefore the companies must change their strategies according to the demands and be consistent in all channels to avoid confusion. Social media has become the most valued mode of communication for ABC company both internally and externally. References: Fernndez-Prez, V, Alonso-Galicia, PE, Rodrquez-Ariza, L del Mar Fuentes-Fuentes, M 2015. Professional and personal social networks: A bridge to entrepreneurship for academics?.European Management Journal,vol.33, no.1, pp.37-47. Georgescu, M Popescul, D 2015, Social Mediathe new paradigm of collaboration and communication for business environment,Procedia Economics and Finance,vol.20, pp.277-282. Hajli, M.N 2014, The role of social support on relationship quality and social commerce, Technological Forecasting and Social Change,vol. 87, pp.17-27. Hinz, O, Schulze, C Takac, C 2014, New product adoption in social networks: Why direction matters,Journal of Business Research,vol. 67, no.1, pp.2836-2844. Ho, R Vogel, D 2014, The impact of social networking functionalities on online shopping: an examination of the webs relative advantage,International Journal of Business Information Systems,vol. 16, no.1, pp.25-41. Iturrioz, C, Aragn, C Narvaiza, L 2015, How to foster shared innovation within SMEs' networks: Social capital and the role of intermediaries,European Management Journal,vol.33, no. 2, pp.104-115. Jin, Y, Liu, BF Austin, LL 2014, Examining the role of social media in effective crisis management: The effects of crisis origin, information form, and source on publics crisis responses,Communication research,vol. 41,no.1, pp.74-94. Jussila, JJ, Krkkinen, H Aramo-Immonen, H 2014, Social media utilization in business-to-business relationships of technology industry firms.Computers in Human Behavior,vol. 30, pp.606-613. Lin, H, Fan, W Chau, PY, 2014, Determinants of users continuance of social networking sites: A self-regulation perspective,Information Management,vol.51, no.5, pp.595-603. Maier, C, Laumer, S, Eckhardt, A Weitzel, T 2015, Giving too much social support: social overload on social networking sites,European Journal of Information Systems, vol.24, no.5, pp.447-464. Ngai, EW, Tao, SS Moon, KK 2015, Social media research: Theories, constructs, and conceptual frameworks,International Journal of Information Management,vol.35, no.1, pp.33-44. Schoonjans, B, Van Cauwenberge, P Vander Bauwhede, H 2013, Formal business networking and SME growth,Small Business Economics,vol. 41, no.1, pp.169-181.